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About Us

How VIEW Began

In August of 2007, Linda Bradford began her PhD program in the Instructional Psychology and Technology Department at Brigham Young University. Within the first month of her coursework, she was introduced to virtual technology. She was amazed, and according to her “a light just came on.” As a result, virtual world education became the center of Linda’s research in the 5 years following that introduction.

Being consumed in the potential of virtual learning technology, Linda fortuitously started a venture with a programmer from her neighborhood, and Virtual Immersive Education World was born. Soon after, Abe Day, a former Disney lead character artist for Buzz Light Year, The Game, joined the ranks of VIEW. And by the end of 2009, Linda’s team was ready to launch a nascent version of VIEW to use in her BYU class for a pilot study.

The beginnings didn’t come without its challenges, however. The original VIEW pilot didn’t have voice integration, and Linda and her students were stuck using Skype side-by-side with VIEW. But the team pushed through. They connected with a premier voice provider, specializing in large enterprise gaming platforms, a relationship that resulted in a voice-enabled VIEW. And the team continues to integrate new technologies to VIEW that enhance its virtual learning experience.

When asked about her vision, Linda will tell you that VIEW encompasses the accessibility of an education that not only preserves the traditional learning environment, but transcends it. She believes that effective learning is all about context. And VIEW provides enhanced context that no other online education solution can offer.

When it comes down to it, VIEW’s overarching mission is the democratization of education, allowing people to have immersive learning experiences no matter where they are.



To bring this vision to life VIEW has been helping a K-12 Montessori school in Ghana since early 2012. Linda’s team started by modeling the Ghanian school in 3D, then deploying an app that uses VIEW to teach 4–6 grade science concepts. Because of the cost of internet in the region, the team built the app on the school’s intranet system, where students access it on their tablets, an effort that speaks to VIEW’s vision of accessible education that erases boundaries.

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"I think that the virtual world is more engaging than the traditional classroom because of more visual stimulation to keep my attention."

VIEW Student

"I loved it! It's so convenient, different and exciting."

VIEW Student

"I think the V.I.E.W. increases creativity because of all the visual details we experience 'in-world'".

VIEW Student

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